Over the years of working with new entrepreneurs, or ‘soloprenuers’, I’ve noticed the one major struggle they have is building their client base. Unfortunately I see too many entrepreneurs unsure on how or where to start connecting with people…
As a small business owner, you are a master of what service you provide or what product you sell. Rarely do small business owners go into business with the desire to manage people. Creating an engaged culture, while a nice thought, is not always top of mind when managing the day to day tyranny of the urgent.
We all know how important it is to be proactive with our health by having a yearly physical. Although there may still be challenges with our health (think Bob Harper’s recent heart attack), the chances are greatly diminished if we get a checkup.
In order to overcome what gets in your way, we focus on what we do want. The key here is focus and intentionality. Most business owners have great ideas. It is our ability to concentrate and prioritize on the most important tasks that allows us to achieve our vision faster.